OUR HISTORY

The creation of Stritz

In April 2023 Stritz was officially born, a small clothing brand created and managed by a team of young people who passionately embraced the project. It was born as a bet, as a way to put into practice the knowledge acquired during the university course, but it became a full-fledged work activity to be carried out with seriousness and passion. Behind this bet there are months of study and sacrifices, as well as the investment of a monetary budget to be used to the fullest. Going back in time, to describe the entire creation process we need to go back to when, purely for fun, we created t-shirts designed by us as original gifts for relatives and friends. We found the creation process particularly interesting and also received numerous positive feedbacks regarding the final result. During the creation of these t-shirts we got in touch with suppliers, graphic designers and printers, understanding what the process behind the creation of a piece of clothing is. Thus was born the idea that gave life to this project: a real bet, which over time became more and more calculated.

  • Our team at work

    We work with enthusiasm and passion. We are young, with a dream in the drawer.

Our creative spirit had pushed us to this idea but we needed to study its feasibility.
The first steps were to get the best information on the necessary tax obligations: an organized and continuous economic activity over time, like this one, requires the opening of a VAT number, a series of costs and tax obligations. We contacted several accountants until we found the most suitable one and with him we analyzed all the expenses to be faced, finally deciding to continue. Having allocated an initial budget for all the fixed costs to be faced, we followed a strategy that allowed us to limit all the variable costs as much as possible, with the aim of initially reinvesting the first earnings.
We then continued with the design of the brand, meeting to put together the first ideas. We needed to find a name for the brand and we started from our style: after a few days of discussion we chose the name "Stritz", a sort of Italianization of Street, a short name, easy to remember and evocative. We started to think about the first items of clothing, comparing and starting to draw little by little: in a short time we created a real collection from which to start. We got back in touch with several suppliers and some printers and started to produce product samples, in order to test the quality of the materials and prints. In this way we created relationships with several of them, in order to be able to use each one for a different need.
In the end we liked the results so much that we decided to take the plunge.

  • One of the very first sketches

    During the creation process we looked for the right identity for our brand, we threw down several ideas and started to sketch the first drafts.

Vision and values

Born for fun, Stritz immediately stood out for the ambition of its project and the passion with which it is pursued. Stritz is inspired by street culture, which for us is a real lifestyle, capable of putting creativity and freedom in the foreground. The goal of the brand is to be able to create a community, in which each individual can feel represented by our values ​​and can feel free to give shape to their ideas.

  • Behind the scenes of one of our shootings

    There is a lot of meticulous work behind the scenes that we like to share with our community.

Our company mission is to unleash and celebrate creativity through streetwear. We are committed to offering unique collections that express a distinctive style, while providing an opportunity for customization. We want to create meaningful relationships with people, making clothing and creativity accessible to all. We are here to inspire individuality, foster innovation and create an inclusive space where each person can find their own unique way to express themselves through fashion.

Our vision is to become a streetwear powerhouse, recognized for its innovation, authenticity and ability to inspire individual creativity. We aim to build a global community of fashion enthusiasts who share and celebrate diversity through our brand. We look to the future with the goal of expanding our influence, while maintaining our commitment to creative excellence and authentic connection with our audience.

  • The first tests on clothing

    Behind each of our creations there is research on materials, printing and embroidery techniques.

Our commitment to sustainability

In a world that increasingly needs everyone's contribution and commitment, respect for the environment and sustainability have become a must today. Stritz, aware of this responsibility, adopts a traceable supply chain, relying only on suppliers who make sustainability a priority. The result is products that combine their ecological side with the quality of the materials, offering not only style and functionality, but also the peace of mind of making the right choice for the planet and for future generations.

  • Attention to sustainability

    We adopt a sustainable value chain. We choose our suppliers carefully, also taking into account the respect for the environment.